5 Ways to Use Heat Maps to boost Retail sales conversions
Heat map: a graphical visualisation of the most, and least, popular areas of a store. See immediately where most of
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Search Results for: sales conversion
How a 1% Rise in Conversion Rate can lead to a 3% Rise in Sales
A small increase in sales conversion leads to a significant increase in sales, even when no other factors are changed.
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Revealed: why a longer ‘average shopping time’ boosts retail sales
How much customers buy is a direct result of how long they spend in a store. The longer the average shopping time, the more a store sells. Automatically measure average shopping time with CCTV and ai software from Retail Sensing.
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Exclude staff from people counts to swell sales and visitor satisfaction – learn how
Staff exclusion and employee filtering in people counts, using existing CCTV, artificial intelligence and video analytics. Privacy protected, all data anonymous.
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Traffic Up; Conversion Down?
How do retailers measure the affects of advertising promotions? One obvious metric is sales. Has the store sold more stuff
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Retail traffic counting improves staffing and sales
Using retail traffic counting, stores can more efficiently schedule staff and thus increase sales. When shoppers aren’t sure what to buy, and don’t get helpful advice from retail staff, 90% of them leave empty-handed, according to a recent consumer survey. A video retail traffic counter shows hourly, half-hourly or even 5-minute break-down of the number of people entering the store. The counts can be integrated with a workforce management system, making it easy to create better forecasts and staffing schedules
It gets worse. If the 90 percent of shoppers had received the help from shop assistants, 86 percent of them would have purchased even more than planned.
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Measuring footfall increases jewellery sales
Footfall monitoring system lets jewellers identify business opportunities and increase sales.
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The ONLY 3 ways to increase sales
There are just three ways for high street stores to increase sales: Increase footfall Increase conversion rate Increase average transaction
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Why do retailers miss easy opportunities to grow sales?
Many retailers collect people counts, but few use the information to its full potential. Here’s why they are missing out
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Revealed: how testing shop window displays increases sales
Do your shop window displays attract customers? Are you sure? Video recognition technology tells you exactly how many people looked at the shop window, for how long and what percentage of them actually entered the shop. People can be tracked around the store and you can see if browsers turned into customers.
Video systems give over 98% accurate measurements of customer engagement and response, so retailers can improve displays and test exactly what converts browsers into buyers. Importantly, managers are also very quickly informed when shop window displays are failing to attract customers.
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Store increases sales by using live footfall counts
Retailer sets rolling sales conversion targets using 5-minute footfall counts and significantly increases sales.
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